Product Visioning

The Big Idea & Why It Matters To Customers

Product Visioning develops a view of the actual product offering, its value proposition, user experience, features and the mechanisms for delivery.  The product vision is in many ways a paper prototype for the product and plan for its development.  Some of the key elements include but are not limited to:

  • Statement of the fundamental customer need being solved for
  • Description of the solution and its value proposition in meeting the customer need
  • Preliminary business case with packaging & pricing options
  • Use cases and attributes that define each use case
  • User experience for each use case
  • Technical architecture for service delivery platforms
  • Descriptions of functional modules comprising the service delivery platforms
  • Build, Buy & Rent options for functional modules and associated costing
  • Technology & Product Development roadmaps